Sometimes I wonder if Europeans realize just how minor events like the World Championships are in the US. The 2005 Championships are only barely on tv in the US.
I've dipped in for some of the events this week and it seems to me the Yanks are cleaning up. All those gold medals and I doubt there's one athlete in the US team who has any name recognition in the US whatsoever. Even double sprint gold medalist Justin Gatlin is probably less well known than the average bench-warmer on the Kansas City Royals. Obviously, I have no stats on this, but that's my gut feeling.