Friday, April 27, 2007

Are opinion polls news?

Given that the election hasn't even been called yet isn't it just a little premature to be featuring opinion polls as the lead story day after day? This week we've had opinion polls as the lead story in the Sunday Business Post, Sunday Independent and now today's Irish Times.

I can't be the only one who sees a big front page headline about an opinion poll and instantly figures nothing worth reading in there. Then again, I've never been able to 'feel' what the average Irish person feels. I have no instinct when it comes to the media or politics or whatever, so maybe the Irish consumer loves opinion polls. I really do not.